BusinessBeginner

Search Engine Optimization (SEO) Fundamentals: SERPs, Rankings & Spam

Name: Search Engine Optimization (SEO) Fundamentals: SERPs, Rankings & Spam
Price: 499 INR
Availability: InStock

This course introduces how search engines work, from understanding SERPs and keyword rankings to appearing in the right results. You'll learn about major, minor, and metasearch engines, blended search, the Knowledge Graph, semantic search, intent-driven and local SEO, advanced operators, and how to avoid and report SEO spam.

What You'll Learn

Explain how search engines and SERPs work and interpret different result types

Identify the elements that drive keyword rankings and search visibility

Use advanced search operators and long-tail keyword research effectively

Apply intent-driven and local SEO strategies to appear in the right results

Recognize and avoid spammy SEO practices such as cloaking, doorway pages, and keyword stuffing

Understand ethical SEO and how to discover and report search engine spam

About this course

Search Engine Optimization (SEO) Fundamentals: SERPs, Rankings & Spam is a self-paced beginner-level business online course on GreyAcademy, taught by Kushi sharma. It has 20 modules and 20 chapters, and it takes about 10 hours to complete. Enrol once and learn at your own pace. You get a completion certificate when you finish all the lessons.

Topics covered: Introduction to Search Engines, Recognizing and Reading SERP, Appearing in the Right Results, Drivers of Search Results, Spamming Search Engines, Keyword Research and Selection, Exploiting Pay-per-Click, Assigning and Adding Keywords to Pages, Competitive Research Techniques, SEO Web Design, Page Experience Update, Search Engine Compatibility Techniques and more.

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Course Content

Module 1

Introduction to Search Engines

1 chapters

Introduction to Search EnginesLocked

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Module 2

Recognizing and Reading SERP

1 chapters

Your Instructor

Kushi sharma

kushihharma09@gmail.com

Student Reviews

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This Course Includes

Lifetime access

Mobile & desktop access

Certificate of completion

Price Breakdown

Course Fee:₹423

Platform Fee (18%):₹76

Total:₹499

1 chapters

International SEOLocked

→

Search Engine Optimization (SEO) Fundamentals: SERPs, Rankings & Spam

What You'll Learn

About this course

Course Content

Introduction to Search Engines

Recognizing and Reading SERP

Your Instructor

Kushi sharma

Student Reviews

Students Also Bought

UPSC Civil Services Optional Subjects: Complete Syllabus Preparation

Circular Packaging Design for Recycling: From Waste to Worth

Business Communication Skills | Theory and Practical Examples

This Course Includes

Price Breakdown

Appearing in the Right Results

Drivers of Search Results

Spamming Search Engines

Keyword Research and Selection

Exploiting Pay-per-Click

Assigning and Adding Keywords to Pages

Competitive Research Techniques

SEO Web Design

Page Experience Update

Search Engine Compatibility Techniques

Content Creation

Keyword Implementation

Content Optimization

Employing Linking Strategies

Internal and Social Linking Strategies

SEO Optimization

Analyzing SEO Results

International SEO

Foundations of Business and Business Enterprises